Top 5 reasons why “The customer is Always Right” is wrong
Vikas Shekhawat , Churu, Rajasthan: Mar 20 2008
Made Popular Mar 20 2008
The phrase “The customer is always right” was originally coined by Harry Gordon Selfridge, the founder of Selfridge’s department store in London in 1909, and is typically used by businesses to: (1.) Convince customers that they will get good...
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Tags: customers, employees, business, customer service
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Gagandeep
2 Stars
Gagandeep Mar 20 2008
Shimla, India
This bit is quite enlightening for a young marketer. There’s conventional wisdom that isn’t true under all circumstances. The maxims like Customer’s always right or Customer’s the king, need not hold good forever. To challenge these established rule is a must for evolution of subject matter of management in general.
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